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Social network users are airbrushing reality in search of peer approval

huge increase in cosmetic surgery," he added, noting that this trend has created issues for online ...

Brands must recognise the 'myth' of consumer radicalism

in consumer radicalism has included a range of cosmetic marketing campaigns. This includes Starbucks ...

ASA aims fire at 'misleading' advertisers as complaint numbers fall

It has also cited a number of sectors, including pay-day loans companies, cosmetic and healthcare providers, and "freemium" video games and apps, as set to come under increasing scrutiny. In its annual report, the ASA reported it had received 31,298 complaints about 18,990 ads over the course of the past ...

Why the cold war over 'copycat' branding may be set to heat up

infringement case that L Oreal pursued against cosmetics company Bellure, which concluded with a decision ...

Oscar Pistorius dropped by Nike

that of French cosmetics company Clarins, which axed him from an advertising campaign earlier this week. He had ...

Can a corporate rebrand really deliver a decisive change in internal culture? The Marketing Society Forum

't come a moment too soon. Critics will complain that re-brands are cosmetic, but changing ...

Govt mulls plastic surgery ad curbs

A government review is set to propose tougher curbs on ads for cosmetic surgery following...-growing market. The code was last reviewed in 2009, but specific guidance to the cosmetic surgery industry ...

Champions of Design: Kiehl's

The cosmetics company, steeped in New York tradition, has become an internationally successful...-fashioned pharmacy. On the surface, this could all feel a little contrived and predictable for a cosmetics brand ...

#aoty12: Experiential Agency of the Year - Best of the Rest

with the event by 13%, while the cosmetics campaign recorded a return on investment of 1.43 for every 1 ...

Boots' Elizabeth Fagan on juggling a change in creative strategy for Christmas

'. Her involvement in industry groups such as WACL, The Marketing Society and Cosmetic Executive Women ... -stop-shop for medicines, cosmetics and lunch. As the chain deals with technological developments and the austerity ...

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