Search results for "Corporate"

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Why the fatboys slimmed

cannot be alleged, then, that testing a more lightweight logo is a gimmick. Corporate Edge director Peter ...

Opinion: Marketing Society - To thine own brand be true

supporting a king who is a murderer). He stands for order and convention - or (corporate) governance. Then ...

Amanda Aldridge on retail: Retailers opt for freedom over City funding

inevitably on trimming costs, with corporate HQs often at the forefront of such cuts. There is nothing to ...

Brand Health Check: The FA

perception, it knows that the brand values it promotes to its corporate partners are weakened. Sponsorship ...

Google - Lost or found?

at Corporate Edge, Google has worked hard to maintain the purity of its search technology. 'Search ...

Carlsberg seals Tottenham deal

's imagery, tickets for corporate hospitality, signed shirts and player appearances. As well as its club ...

Helpline

ideal corporate gift or promotional item. BabyUSB (0845 057 3147) is a recognised leader in the field ...

Profile: Torch bearer - Timo Lumme Marketing director, IOC

lives. It is not specific to sports events. It has no real effect on corporate support.' This support ...

PR: The word on the street

banner advertising, hoardings, lamp-posts and corporate sponsorship for their clients.' EC O has ...

Tesco complains to ASA over Asda low-price ads

following an exchange of letters between Asda corporate marketing director Chris Pilling and Tesco trading ...

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