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Platform: Tempering ad pizazz with PR discernment - Issues-led advertising co-ordinated with sensitive PR can add emotional appeal to a brand, says Chris Genasi

like common sense, it is a process that is sadly often neglected. All too often, corporate ...

Development agency seeks new PR director

countries, is to lose its corporate communications director a year before its planned privatisation....countries, is to lose its corporate communications director a year before its planned privatisation ...

International Monetary Fund: Addressing the true cost of globalisation - As the world economic crisis deepens, critics claim that the IMF should employ more proactive communications to bolster market confidence and allay ordinary people’s fears

of corporate communications at Warburg Dillon Read and therefore much of the PR effort is on ...

Internal Communications: Playing the right cards to ensure staff loyalty - Those companies which keep internal communications channels open during good times as well as bad are the ones that are more likely to ride out an economic slump

director. Although IC heads tend to report to either the personnel or corporate communications ...

BORDER LINES: NEW YORK - Delta’s Shanahan takes UN role

The United Nations population fund has appointed Delta Air Lines international corporate...The United Nations population fund has appointed Delta Air Lines international corporate ...

INTERNATIONAL: Cathay Pacific hires H&K in US

worldwide PR is run by corporate communications manager Quince Chong from Hong Kong. ...

Brandman to lead Bass Hotels corporate affairs

. She will oversee a team of seven and is responsible for corporate communications, media relations ...

Sternberg heads PR at Business in the Community

three which Sternberg will enlarge to six as he implements a new corporate communications strategy and ...

Nomura Finance Prinicpal seeks public affairs aid

advice. Stephen Jolly, Nomura International s corporate communications director, said: We will ...

Public Sector PR: PR joins the ranks for army manoeuvres - The British Army is turning to PR to help communicate its post-Cold War role and boost recruitment by presenting it as a professional organisation offering good career prospects

corporate communications strategy that will improve the presentation of the army both internally and ...

 

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