LONDON - Google is to acquire Russian contextual advertising service ZAO Begun for $140m (£70m) from Rambler Media, with which it has also signed a search and AdSense partnership.
LONDON - Starcom Motive has appointed Mark Bauer as the head of its newly created consumer context...introduction of consumer context planning represents a fabulous opportunity, facilitating even tighter ...
, demonstrating the effectiveness of campaigns and putting results in context....because it not only demonstrated results but "put them in context" and its performance in the other awards ...
of social context on the site and attract more advertising spend around the world..... Social context shows people who have liked or engaged with the Facebook Page, event or application ...
; less so if it is being used in the context of a company's advertising campaign.
" ad, created by Fallon, on the grounds that it was in poor taste in the context of the problems at
's Big Brother. The regulator said Channel 4's decision was justified by the context of the show, adding ...
project called Media Context, which aims to show how regional and local titles are used by readers ...
and context will deliver the best marketing performance to each targeted customer group. ...
, AdLink will allow media agencies to target via areas such as content, context and socio-demographic ...
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