Virgin's lingerie label Virginware is on the hunt for a consumer PR firm to handle all its ...
Client: Segway PR Team: Burson-Marsteller New York and Segway in-house Campaign: Launch of the Segway human transporter Timescale: Ongoing Budget: Undisclosed For almost a year there had been speculation in the US and the UK about a radical new transport device. Known as 'Project Ginger',...
Client: Sony AIBO PR Team: Phipps PR Campaign: UK launch of second generation Sony AIBO robot Timescale: September 2000 - June 2001 Budget: Undisclosed After the launch of the first limited edition AIBO robot in 1998, Sony's second-generation electronic dog was a tough act to follow...
Client: easyJet PR Team: In-house Campaign: Let's get Europe flying again! Timescale: September - ongoing Budget: Within departmental budget Following the tragic events of 11 September, passenger bookings at all airlines declined. While other airlines announced cutbacks and even bankruptcy,...
Client: Gala Bingo Campaign: Making bingo cool PRTeam: Herald Communications Timescale: May 2000 - Dec 2000 Budget: 50,000-plus Herald Communications' Gala campaign earned account executive Imogen Carter an award in the PRCA Frontline Best Consumer Campaign category. Research...
Roger Staton Associates has won the entire UK PR business of lighting manufacturer Osram following a four-way pitch. The six-figure account comprises B2B and consumer work, raising awareness of the brand in the lighting supply chain as well as among consumers. The challenge is to...
Client: Butlers Farmhouse Cheeses PR Team: JamesPR Campaign:Passionate About Cheese Timescale: June 2000 - June 2001 Budget: 40,000 During the past three years UK demand for English regional cheeses has fallen by 30 per cent. Among those producers suffering was Lancashire cheese-maker...
National Lottery operator Camelot has handed Revolver Communications its national consumer PR ...
National Lottery operator Camelot has handed Revolver Communications its national consumer PR ...
Frank PR has been appointed by computer game manufacturer Acclaim International as its retained consumer agency worldwide. The hire follows a review of communications by Acclaim international head of PR Simon Smith-Wright, which sees the agency move away from its past practice of appointing...
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