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PR LEAGUE TABLES: Top 50 consumer audience - As more brands look for innovative ways to raise their profile and put a strong message across to consumers, PR strategies play a greater role. Here we look at general consultants and specialist sectors

consumer PR specialists to identify more key trends. Keith Simpson is managing director of Nexus ...

PR LEAGUE TABLES: Top 50 business-to-business - Our tables show that the business-to-business sector accounts for a surprisingly big chunk of the PR market, reflecting how seriously business clients take the profession

agencies to identify income from the motor industry (which obviously can be either trade or consumer PR ...

ADVERTISING & PROMOTION: Powerhouse logs in

Computer software company Autonomy Systems has appointed Powerhouse to run its consumer PR...Computer software company Autonomy Systems has appointed Powerhouse to run its consumer PR ...

Public Relations: Winning the media race - Media relations is a key element of PR, but the sophistication of audiences has made media coverage harder to attain. Cathy Bond looks at the new challenges ahead

information they need, is much more productive, says Samantha Munro, head of consumer PR at Grant Butler ...

ADVERTISING & PROMOTION: Novotel PR coup

Hotel group Novotel has appointed Biss Lancaster to handle trade and consumer PR for its UK...Hotel group Novotel has appointed Biss Lancaster to handle trade and consumer PR for its UK ...

PUBLIC RELATIONS: Reaching for the stars - Hiring a celebrity to endorse your brand may seem like a great idea, but make sure you pick a professional who isn’t going to overshadow the product, writes Danny Rogers

knew he would give good value. But there are other issues to consider. Consumer PR outfit Band ...

SUPPLEMENT: PUBLIC RELATIONS; Blow away the ab-fab fog

consumer PR, Brunswick for financial PR and Westminster Strategy for lobbying, for example, Wickham ...

SUPPLEMENT: PUBLIC RELATIONS; Consumer comeback

Rising turnover in consumer PR signals something of a resurrection since the difficult times of...Rising turnover in consumer PR signals something of a resurrection since the difficult times of ...

SUPPLEMENT: PUBLIC RELATIONS; Accounting for profit

consumer PR skills. The days of the generalist PR agency dabbling in a couple of financial PR ...

SUPPLEMENT: PUBLIC RELATIONS; Growing for PR gold

agency or management consultancy rather than another PR agency . He adds: In the consumer PR ...

 

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