Search results for "Consumer PR"

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INTERNATIONAL: Pfizer chooses Asian agencies for Viagra

26 Jun 1998 | by JULIETTE GARSIDE

ASIA: Pfizer is appointing agencies across Asia to handle healthcare and consumer PR for its new...ASIA: Pfizer is appointing agencies across Asia to handle healthcare and consumer PR for its new ...

Burnside-Citigate wins Coke’s NI PR

26 Jun 1998 | by JULIETTE GARSIDE

consumer PR. It will also promote the Coca-Cola North-West 200 motorcycle race. The review was ...

TOP 50: HEALTHCARE PR CONSULTANCIES: A prescription for PR success - As patient knowledge increases and more medicines are available over the counter, healthcare specialists are changing tack and targeting consumers in their latest branding drives. Nick P

26 Jun 1998 | by NICK PURDOM

healthcare PR, as in IT, tend to be higher than in general consumer PR. It seems every holding company out ...

Lexis wins the race for McVitie’s consumer PR

19 Jun 1998 | by SOPHIE BARKER

Biscuit giant McVitie s has split its PR account into two for the first time, handing the consumer brief to Lexis PR and the trade account to CirKle Communications, a new agency set up by McVitie s communications manager Caroline Kinsey.

STOP PRESS: Powerhouse to raise Ottakar’s profile

19 Jun 1998 | by NICOLA TYRRELL

consumer PR. Powerhouse is the publishing and media division of the MacLaurin Group. The agency is the...consumer PR. Powerhouse is the publishing and media division of the MacLaurin Group. The agency is the ...

Electrolux UK axes corporate PR

19 Jun 1998 | by JULIETTE GARSIDE

affairs, Lars Goran Johansson, who oversees a team of 10. Consumer PR will be the responsibility of ...

McVities’ image change

18 Jun 1998 | by LUCY BARRETT

between consumer and trade. Lexis will handle the biscuit firm s consumer PR, while trade communications...between consumer and trade. Lexis will handle the biscuit firm s consumer PR, while trade communications ...

PUBLIC RELATIONS: PR does the business - PR is being taken more seriously in management circles but how can the sector turn this opportunity to its advantage? Robert Gray reports

11 Jun 1998 | by ROBERT GRAY

. Evaluation, as the survey indicates, is becoming more of an issue. Samantha Munro, head of consumer PR at ...

 

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