Analysis: Minority PR must know its audience
26 Sep 2003 | by Adam Hill
PR. 'We are simply looking at agencies that can deliver effective consumer PR campaigns,' he says ...
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EDITORIAL: Challenging time for healthcare PR
26 Sep 2003
management and consumer PR, healthcare, internal comms and the public sector were still appearing to be ...
CAMPAIGNS: 'Tear-free' is selling point for vegetable - Consumer PR
19 Sep 2003 | by Simon Ellery
Client: Tesco PR Team: In-house/Wonderful Public Relations Campaign: Launch of tearless 'Supasweet' onions Timescale: August 2003 Budget: undisclosed
CAMPAIGNS: 'Scroungers' survey raises Egg's profile - Consumer PR
12 Sep 2003 | by Joe Lepper
Client: Egg PR Team: In-house/MacLaurin Campaign: Nation of Scroungers Timescale: June - August 2003 Budget: 5,000
PROFILE: Paul Charles, Eurostar - Media-savvy Charles has eye on consumer
12 Sep 2003 | by Mark Johnson
him the opportunity to use his full potential. He's a real consumer PR man with an acute sense of a ...
CAMPAIGN: Consumer PR - Tattoo studio proves big hit at Selfridges
05 Sep 2003 | by Mark Johnson
Client: Metal Morphosis PR Team: Crocodile PR Campaign: Launch of Metal Morphosis concession in Selfridges Timescale: 26 May - 31 July 2003 Budget: 8,000
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