Search results for "Consumer PR"

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Consumer PR - June 2010

23 Jun 2010 | by Claire Murphy

Against a backdrop of ever-more diverse digital opportunities, PROs are re-discovering the value of a great piece of content as a way to cut through the morass of messages consumers are faced with.

Doing the business

23 Jun 2010 | by Suzy Bashford

and retail. The most popular disciplines were digital expertise and consumer PR experience, with 13.3 ...

Nicky Forrest, Phipps PR - Don't take trust for granted

23 Jun 2010 | by Nicky Forrest, Phipps PR

washing powder. As a result, consumer PR campaigns focused on raising awareness of the brand and providing ...

Darlene McCormick, Freshwater - Remember the regions

23 Jun 2010 | by Darlene McCormick

communications in the consideration set. Consumer PR has been so focused on the price vs value case ...

Amber Steventon, Azaria - Reputation is everything

23 Jun 2010 | by Amber Steventon, Azaria

reassess their strategies. Survival became the aim of many and knowing that consumer PR agencies faced the ...

Alex Clack, Ogilvy - Out of the red, into green

23 Jun 2010 | by Alex Clack, Ogilvy

's consumers. - Alex Clack is head of consumer PR at Ogilvy London VIEWS IN BRIEF - What is the best ...

 

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