CAMPAIGNS: Summers is winner in the sexes battle - Consumer PR
10 Mar 2000 | by BEN BOLD
Client: Ann Summers
Communique has added another Whitbread brand to its portfolio after being awarded the Beefeater PR account in an uncontested pitch. Larkspur Communications, which held the consumer and regional PR brief for the UK s largest full-service restaurant chain during 1999, was not asked to repitch.
Client: Ann Summers
For the UK s top supermarket chains, the last few years have seen organic food move from fad to fashion to big business.
The Beano is the UK s second oldest and best-selling weekly comic. It has a circulation of around 200,000 and is aimed at a core readership of seven- to ten-year-old boys.
Bacardi Martini has appointed EM, the media marketing division of advertising agency HHCL youth brand Metz. The consumer business work, which carries a six-figure fee, was awarded after a three-way pitch including Nelson Bostock and Ketchum Life. However, Nelson Bostock continues to promote Metz to...
Pop music web portal worldpop.com has hired youth specialist Slice to handle consumer PR. Shine...Pop music web portal worldpop.com has hired youth specialist Slice to handle consumer PR. Shine ...
Pretty Polly is the UK s number one hosiery brand and is probably best know for hiring famous faces to be the legs of the brand, such as Jade Jagger, Jemma Kidd and even Lily Savage.
The latest Marmite ads were shown on television from October 1999. They featured a young couple returning to the girl s flat after a night out.
Warner Brothers is carrying out a pitch for a single agency to handle PR for both its consumer product and studio store divisions.