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Digital politicking will put the snap into 2005 election

Conservatives re-designed their website borrowing heavily from the trail blazed by Bush's site in the US ...

Conservatives to target marginal seats with posters and DM

LONDON - The Tories are to concentrate their general election poster campaign on key marginal seats, in a marked switch from previous elections.

Abercrombie & Fitch pulls raunchy clothing catalogue

promoting a boycott of the company. And it is not just conservatives who are up in arms at the catalogue ...

Tories brand Blair a Pinocchio in new DM push

, which handled the advertising for both the Scottish Conservatives' 1999 campaign and for the Tories in ...

Tories to use doordrop for fundraiser

doordrop to households across the UK that fit the profile of the Conservatives' existing membership base ...

Tories sack two marketing agencies to save cash

Conservatives, including former chairman David Davis and MP Michael Portillo, both of whom stood unsuccessfully ...

Tories hire marketing chief to regain core votes

the Tories' supporter base. News of the appointment comes in the same week as the Conservatives ...

DMA chief slams parties' data use

general election. Calling on Labour and the Conservatives to get their house in order , Lloyd said ...

AGENDA: Tories adopt the direct approach - Direct marketing has become the buzzword for the Conservative Party as it attempts to boost membership and donations for its dwindling funds. Danny Rogers reports

encouraged the Conservatives to bring in external databases to garner support. Just before the last ...

Tories recruit for database push

new unit will exploit the Conservatives database, secured from the party s many voluntary ...

 

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