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The first media superpower

28 Oct 2008 | by Steve Barrett

network it is today. "At first we had no data, no computers, no e-mail, no systems," recalls King ...

Unopened direct mail rates fall in 2008

01 Oct 2008 | by Robert McLuhan

0.1 7.69 75 21 Food 0.08 2.89 87.5 22 Supermarkets 0.07 0.18 7.69 23 Computers ...

Hewlett-Packard mobile campaign targets three countries

30 Sep 2008 | by Staff

that HP's new range of computers was relevant to them. Due to the personal nature of the medium, mobile ...

Sainsbury's to focus on in-store activity for Active Kids

09 Sep 2008 | by Ed Kemp

its Computers for Schools programme. From next year, consumers will be able to collect vouchers for ...

Media sets up shop

09 Sep 2008 | by Kim Benjamin

PriceTerrier.com, offering goods ranging from mobile phones to books, computers and financial services ...

TouchPoints2's value is all about understanding the consumer

29 Jul 2008 | by Tess Alps

observational studies count all uses of computers as media time, including offline use of software such as Word ...

IDG launches new ad network

15 Jul 2008 | by Ann -Marie Corvin

the first media agency to run a campaign on the network, for Dell computers, in a deal brokered by ...

Gates influenced media world more than anyone else

01 Jul 2008 | by Steve Barrett

made the globe a much smaller place. Young people are completely comfortable with computers, the web ...

 

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