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Parent company results remain poor

15 Aug 2003 | by John Tylee

New figures from three of the world's biggest communications groups show the global ad market is still stuck in the doldrums.

THE DIRECT APPROACH: Craik Jones' Fiona Scott argues that digital media has given DM undreamed of access to consumers

28 Mar 2003 | by Fiona Scott, the managing director at Craik Jones Watson Mitchell Voelkel

land on content that is directly relevant, not a set of tedious company results or a generic home page ...

 

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