Search results for "Coca-Cola"

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Maxus' global challenge is a turn-on for Sakhuja

06 Dec 2012

took it forward." After eight years at P G, more than four years at Coca-Cola and a brief stint at ...

An adlander's guide to Christmas advertising

29 Nov 2012

Coca-Cola Company some time in the 30s and given a major makeover. Out went excessive wassailing, overt ...

Topical and tactical: the rise of the 'newsjacking' ad campaign

23 Nov 2012 | by Jane Simms

anything to do with us'. Lynx's response was so effective that Coca-Cola GB marketing director Zoe ...

Is the status of planners on the rise?

08 Nov 2012

, Dixons, Homebase and Coca-Cola Schweppes senior marketer, who now runs WH Smith. Some onlookers suggest ...

Consultancy of the Year: Blue Rubicon

24 Oct 2012 | by Kate Magee

. New clients included Coca-Cola GB, HSBC, GSK, Heathrow, Lloyd s of London, The Olympic Park, Royal ...

Cadbury and Nestlé: What's in a colour?

12 Oct 2012

decides. For example, a study of taste-tests between Coca-Cola and Pepsi, published in the journal Neuron ...

Morris accentuates unique offering of Vizeum

11 Oct 2012 | by Katherine Levy

's biggest and most-influential advertisers: Coca-Cola. Other clients include Ikea, Stella Artois, 20th ...

Sector Insight: sports and energy drinks

09 Oct 2012 | by Jane Bainbridge

for Anheuser Busch Europe. Zoe Howorth, GB Marketing Director, Coca-Cola Great Britain Howorth ...

Publicis' digital focus key to LBi deal

27 Sep 2012 | by Campaign Staff

LBi, which has clients including Johnson Johnson and Coca-Cola and 32 offices around the world. LBi ...

Arif Durrani: Sports marketing specialists cash in on London 2012

20 Sep 2012 | by Arif Durrani

rugby, tennis, cycling and football for the likes of RBS, Guinness, Sky and Coca-Cola. 'Bigger ...

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