to remove filtersBrand manager of the week: Jude Brooks, Interactive manager, Coca-Cola GB
27 Jan 2010
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Mark Ritson on Branding: A statistical imbalance
17 Feb 2010 | by Mark Ritson
AA batteries, Walkers crisps and Coca-Cola. Asda countered that many of these products had been on a ...
The week in marketing
08 Dec 2009
'. The outdoor activity challenges Coca-Cola's traditional monopoly as the cola of choice during the ...
Coke seeks CSR agency
24 Nov 2009
Coca-Cola has contacted several agencies outside its roster regarding its European corporate...early next month. Coca-Cola said last year it was planning to step up its European CSR activity with ...
The week in marketing
10 Nov 2009
will introduce 400 brands including Heinz, Persil, Marmite, Kit Kat, Kellogg and Coca-Cola to all its ...
Coca-Cola releases Diet Coke 'eco-bag'
27 Oct 2009
Coca-Cola has released a Diet Coke 'eco-bag'. The bag, designed by US stylist Patricia Field, is
The week in marketing
06 Oct 2009
- Coke to show calories Coca-Cola UK says that, by the end of 2011, it will display information on the ...
The Week in Marketing
29 Sep 2009
. Coca-Cola unveils global World Cup strategy starring Cameroon's Roger Milla 5. Diageo overhauls Guinness ...
Brand in the news - Five Alive
22 Sep 2009 | by Ian Hills, Founder, Purple Pilchard
I get nervous when companies like Coca-Cola start talking about brands with 'real heritage'. Just...really wanted Minute Maid to take on the might of Tropicana. However, now we discover that Coca-Cola ...
Media Road Test - Coca-Cola
11 Aug 2009
Coca-Cola has taken over Clapham Common Tube station. The high-impact campaign, created by Vizeum ...
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