Review of the Year: Top 10 marketing mishaps in 2011
20 Dec 2011 | by Nicola Clark
's long-term relationship with Coca-Cola lost its fizz. Rooney, who has promoted Coke Zero since 2007, had his ...
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Masterclass: Branded content
23 Dec 2011 | by Trevor Clawson
communities who will share information and make recommendations. He cites a recycling campaign for Coca-Cola ...
Review of the Year: Top 10 marketing moments of 2011
19 Dec 2011 | by Nicola Clark
that Myspace's time is well and truly over. 8. COCA-COLA CELEBRATES 125 YEARS OF BEING 'THE REAL ...
Marketing's Top 10 Quotes of the Year
19 Dec 2011 | by Rachel Barnes
alone.' JONATHAN MILDENHALL - Vice-president, global marketing strategy, Coca-Cola (explaining how ...
Agency of the Year 2011: The Judges
13 Dec 2011
, joined Grupo Consultores this year. She has also held brand-side roles at Coca-Cola and BT. Jude ...
PR Agency of the Year: The Red Consultancy
13 Dec 2011 | by David Singleton
airport, with a major PR campaign. Other brands turning to Red in 2011 included Coca-Cola, 20th Century ...
Sponsorship Agency of the Year - Fast Track
13 Dec 2011 | by John Reynolds
additional work from existing clients such as Coca-Cola mean the agency is expected to break the 1m profit ...
Digital Agency of the Year: Work Club
13 Dec 2011 | by Andrew McCormick
. New-business wins in the past 12 months included Coca-Cola, Sony Ericsson, SABMiller and Asda. One reason to ...
Twitter reveals new look including brand pages
09 Dec 2011 | by Sarah Shearman
group of 21 brands including Coca-Cola, Bing, Heineken and Dell - which will roll out to consumers over
Innocent to launch 'Healthy New Year' on-pack promotion for smoothies
08 Dec 2011 | by Loulla-Mae Eleftheriou-Smith
yoga retreat in Spain, and a personal trainer. Two weeks ago, Marketing revealed Coca-Cola's plans ...
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