to remove filtersThe best brands of 2010: choose your winner
21 Oct 2010 | by Staff
majority stake to Coca-Cola had sceptics circling, but Innocent's open approach means it nailed a great ...
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Close-Up: Does payment by results work?
19 Nov 2010
element. Coca-Cola and Beiersdorf, Nivea's brand owner, which last week appointed DraftFCB as the ...
Close-Up: When brand ambassadors go bad
17 Sep 2010
dilemma for Nike, as well as Rooney's other sponsors, Coca-Cola and the computer games manufacturer EA ...
Close-Up: My YouTube ad of the week - Coca-Cola Burn
10 Sep 2010 | by Richard Huntington, director of strategy, Saatchi & Saatchi
Brand: Coca-Cola Burn.
Media: All about ... Digital outdoor
13 Aug 2010
. Recent campaigns on the London Underground include Coca-Cola's Vitaminwater ads running up escalators ...
Close-Up: After a social media gaffe, what next?
30 Jul 2010
What's the worst that could happen, Coca-Cola began asking teenagers nine years ago as part of an ...
Achieving staying power
27 Jul 2010 | by John Reynolds
such as Red Bull and Coca-Cola. However, he is cautiously optimistic about its chances. 'If Loaded is ...
Close-Up: Why agencies should call time on selling time
16 Jul 2010
professional services. When the world's best-known brand (Coca-Cola) and the world's largest marketer ...
Stella performance?
06 Jul 2010 | by Gemma Charles
, the brewing giant's UK president, even speaks of emulating Coca-Cola. He points to the successful ...
Close-Up: Horns aplenty ... few sparkling brands
25 Jun 2010
kids". Coca-Cola, Nike, Visa, Hyundai and McDonald's, eat your hearts out - the people have spoken. A ...
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