Search results for "Coca-Cola"

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Coke to rely on word-of-mouth and viral marketing for new drink

Coca-Cola is relying on word of mouth and viral marketing to drive demand for its new Burn energy...LONDON (Brand Republic) – Coca-Cola is relying on word of mouth and viral marketing to drive ...

MEDIA HEADLINER: Man with the Midas touch has big plans for L90's UK launch - Bill Apfelbaum is bringing his winning formula to web ad sales, Ian Darby writes

board including senior executives from Coca-Cola. Apfelbaum will now split his time between L90's ...

Come on down - the price is wrong: The cost of life in the UK is still out of step with the US and Europe. But consumer groups and the government are not standing for it any longer

5.77 3.84 Fresh chicken 1kg 2.14 3.90 2.41 2.30 1.99 Coca-Cola 1 ...

FEATURE: VIEW FROM THE TOP Peter Kann - The headline maker. Maja Pawinska discovers how Peter Kann is taking his Dow Jones media empire forward

heavyweight brand reputations to protect - he reckons the WSJ ranks up with Coca-Cola as far as awareness in ...

Icon Medialab names Coca-Cola man as marketing chief

Internet consultancy firm Icon Medialab has poached Coca-Cola executive Eugene Sung as its chief...LONDON (Brand Republic) – Internet consultancy firm Icon Medialab has poached Coca-Cola executive ...

CAMPAIGN REPORT ON USA MEDIA: Explosion of the e-mags - The surge in technology and e-business titles shows that, far from destroying the market for magazines, the internet provides both ad revenue and content, Bernice Kanner says

floor. TARGETING THE NEW-TECH WAY Coca-Cola s vice-president of consumer marketing, Steve ...

Top 50: Consumer League Tables - Clicked on PR - Dot.com fever is firing the imagination of consumer PR agencies. Rob Gray reports on PR Week’s first ever consumer league table

brands including Pretty Polly and Coca-Cola s Sprite. The agency also handles five Procter and Gamble ...

Sega enlists Coke chief to Euro post

Sega has recruited senior Coca-Cola marketer Jeremy Stern as its new European marketing director...Sega has recruited senior Coca-Cola marketer Jeremy Stern as its new European marketing director ...

Briefs

drink brand owned by Coca-Cola, has teamed up with shoe retailer Schuh to target teenagers. The deal ...

Web auction sees Coca-Cola offer college fees as prizes

Coca-Cola is offering students the chance to get all their university fees and living expenses paid

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