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WPP's Kantar acquires US insights specialist AdGooroo

21 Dec 2012 | by Arif Durrani

. Crossmedia was founded in 2004 and is headquartered in Mexico City. It provides consulting, digital marketing ...

RLM Finsbury's James Leviton to head Teneo Strategy in UK

18 Dec 2012 | by Alec Mattinson

Long-time RLM Finsbury partner James Leviton is leaving the City agency to run the UK strategy

CRISTAL FESTIVAL: Publicis Groupe reorganised itself for Renault

14 Dec 2012 | by Maisie McCabe

David Guetta, which featured revellers in a music video powering Renault's electric city vehicle, Twizy ...

Cathedral City to run debut TV ad for 'extra mature' variant

13 Dec 2012 | by John Reynolds

Cathedral City is to undertake its first TV advertising campaign for its "extra mature" variant..., similar in style to the ad the company ran this year for its core Cathedral City brand. It will also ... will run with the strapline, "Cathedral City, the nation s favourite cheese." Dairy Crest, the maker of Cathedral City is hoping to build momentum behind its new variant, following its campaign behind ...

Top 20 creative directors

13 Dec 2012

and the "Audi city" activity. ...

#aoty12: Contact Centre Agency of the Year - Best of the Rest

11 Dec 2012 | by Kim Benjamin

-generating. In April this year, Arvato secured a new contract with Derby City Council, to help the authority embed ...

#aoty12: PR Agency of the Year - Best of the Rest

11 Dec 2012 | by Kate Magee

an office in New York as well as an office in the heart of Media City in Salford. In the first few months ...

#aoty12: PR Agency of the Year - John Doe

11 Dec 2012 | by Kate Magee

balance the financial pressures of city living. Judges also praised the agency's wide-ranging social ...

Nike and adidas celebrate Manchester derby and Lionel Messi

10 Dec 2012 | by John Reynolds

Nike ran a social media campaign, created by AKQA, promoting its Nike+FuelBand. It challenged Manchester United and Manchester City fans to earn Nike Fuel points in the days leading to the derby match. Those earning the most Nike Fuel points stood the change of winning tickets to the return derby match ...

Think BR: Exploring effectiveness

07 Dec 2012 | by Janet Hull

traffic in the City to a standstill on the morning of Monday 12 November - the date of the annual ... , with strong representation in the three biggest cities of Sao Paulo, Rio de Janeiro, and Recife. There are 1 ... significance to the city s economy today. Reals 25 billion was spent in Sao Paulo state on advertising in 2011 ...

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