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No-frills Thomsonfly in £4m 'aspirational' ads

TUI is to use a 4m campaign through BMP DDB to lure young couples and 'empty nesters' to its city destinations. Unlike easyJet and Ryanair, Thomsonfly offers pre-allocated seats and will fly to primary airports in cities such as Nice, Venice and Valencia. Thomsonfly, unveiled on Tuesday by the German ...

Maguire consortium wins £1.5m Glasgow rebrand task

& Clyde Valley Tourist Board to rebrand the Scottish city....Maguire Advertising Eddie Friel, chief executive, GG and Glasgow City Council chief executive ... believe the new brand gives us something that is commensurate with our aspirations for this great city ... European cities currently rebranding and the tourist board believes the size and scale of the contract ...

Wallpaper Group launches Navigator travel magazine

of and insight into the world's top cities. The title is an extension of the travel section in the monthly magazine Wallpaper and will feature ten cities in each edition. It will combine listings and review ... guide market needs to be shaken up. Too many city guides are out of date, too long-winded or too ...

WORLD: GALLERY

. Client: Mattel Matchbox Agency: Ogilvy Mather Mexico, Mexico City Art directors: Matthew Sanabria ...

CAMPAIGN MEDIA AWARDS 2003: Best Travel and Leisure Campaign

"Insider Concierge", a series of 80-second vignettes, and CNN Business Traveller, a series of 30-minute programmes, were funded by InterContinental Hotels Resorts to inform the international business traveller how to get the most from the world's most exciting cities. Programming combined with direct ...

BRANDING: NYC selects Wolff Olins to forge unified image

New York City has handed Wolff Olins a brief to capture its essence and promote its identity...The branding consultancy has been appointed by New York City Marketing, a government department ... that Wolff Olins has been briefed to give the city an identity beyond its main tourist attractions ... to focus on what the city stands for. Eight branding consultancies were initially reviewed ...

New York selects Wolff Olins to forge unified image

NEW YORK - New York City has handed Wolff Olins a brief to capture its essence and promote its...The branding consultancy has been appointed by New York City Marketing, a government department ... that Wolff Olins has been briefed to give the city an identity beyond its main tourist attractions ... to focus on what the city stands for. Eight branding consultancies were initially reviewed ...

Poster drive aims to get rid of Leicester's 'boring' image

to encourage residents to take more pride in their city....The campaign was created by Leicester Shire Promotions, the marketing arm of the city council ... by opposition fans on the terraces at Leicester City football club. The provocative posters, whose straplines ... people talking about what the city has to offer. They will run on sites throughout the city. The first ...

EDITORIAL: Destinations that spend big should know truth will out

. Barcelona's rebirth in the early-90s has pushed it up the city break league table to a point where it rubs ... the capital as the world's prettiest or friendliest city, they would surely be undone by stark consumer ...

HOTLINE: Easynet puts out tender to agencies

creative advertising account. The account is held by First City Advertising.

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