27 Jun 2007
| by Gemma Charles
Frijj milk shakes, before being coaxed into admitting a
liking for some of the Cathedral City line ...
significantly, with sales standing at
£123m, up 125% over four years. Cathedral City is an emblem of
Dairy Crest ...
27 Jun 2007
The ads were photographed at a party, using real people, to create the
idea of a bar where people can chat to drinkers from diverse
backgrounds. The campaign, which targets 28- to 34-year-olds, launches
on 2 July. The posters will be located around drinking sites in the UK's
10 biggest cities ...
22 Jun 2007
in the car-park in Welwyn Garden City: "We
used a Chinagraph pencil on the monitor to match dialogue, match ...
22 Jun 2007
, posters
THE LOWDOWN KFC is targeting young city workers who eat lunch on the go with its
latest ...
20 Jun 2007
| by Gemma Charles
Tolley's role as group marketing development director is the first
board-level marketing position at the company, whose brands include
Country Life, St Ivel and Cathedral City. Reporting to chief executive ...
, an increase of 125% over four years,
according to ACNielsen. Cathedral City, which Dairy Crest acquired 10 ...
20 Jun 2007
to the city's concrete jungle via
heavy advertising at sites such as Heathrow and Waterloo Tube
station. Its ...
20 Jun 2007
. Dairy Crest's repositioning of its Cathedral City cheese brand helped
boost sales, contributing ...
20 Jun 2007
over
the company; this month, Birmingham City Council started prosecution
proceedings against Cadbury ...
20 Jun 2007
| by Ed Kemp
- a banned substance in Mega-City One. ...
19 Jun 2007
| by Gemma Charles
the company; this month, Birmingham City Council started prosecution proceedings against Cadbury for breaching ...