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Brand Health Check: Superdry

and establish a bigger foothold in influential cities that are centres of fashion such as London, Tokyo and New ...

Consumers use social commerce to validate purchases with peers

Francisco, consumers can check the city parking app to find parking spaces. The constantly updating app ... sensors by 2020. Elsewhere, cities such as Boston are utilizing the power of the Hypernet to open up the ways in which the citizens of Boston communicate with the city. In practice this means that citizens ...

Sector Insight: watches and jewellery

lifestyle-format in its store at Westfield Stratford City to attract younger shoppers. Among the non ...

Forget catwalks - This is how to get boys into fashion

be cool to create an experience that allows these guys to travel around the world to key cities ...

London 2012: How to 'rent' an Olympic athlete

Coe has set out a concept for the Olympic and Paralympic games, 'One games, one city and one success ... and vibrancy of the city. That's what I am really looking forward to. WHAT YOU SAID We asked @MarketingUK ...

Window dressing: Arcadia faces a challenge in moving brands like Dorothy Perkins into BHS stores

; mso-bidi-language:#0400;} Due to the cost of store space in city centres, a proportion ...

Marketers and consumers are wary of new .brand web domain names

.' Applications are also expected for city top-level domains such as .paris, .london and .nyc as well as regional ...

Reebok focuses marketing on 20th anniversary of the Pump

such as the Reebok gym in Canary Wharf. The class will launch in top gyms in twelve cities around the world including Hong Kong, Mexico City, Madrid, London, Krakow, Munich, Seoul, Kuala Lumpur, Buenos Aires ...

City Republic: Nike, US interest rates and C4's birthday

City Republic is the latest great new addition to BR. Every Monday and Wednesday, Stephen Foster...Iron Mike Ashley takes on Nike Say what you like about him (and what most people in the City say is unmentionable here), Sports Direct owner Mike Ashley certainly likes a fight. Now he s bought ... going public, Sports Direct s value has approximately halved, which is why the City doesn t like Ashley ...

The World: 'We're not a cowering and dejected agency'

of big-hitting clients, including BMW, Lee Jeans, United Airlines and Citi. On top of that, it has ... of Citi. United Airlines was our smallest account by far, and it was emotional for me, because I was close to the previous executives." Fallon puts the Citi loss down to a change of management. He says: "There's a new ...

 

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