Charitable status hits high street
16 Jun 2004 | by Alexandra Jardine
says Oxfam has found specialised stores work better in bigger towns and cities, where people want ...
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Raymond Snoddy on media: Local strategies carry real clout
28 Jun 2006
'Angel of the North' for the Metro Centre and 'Dirty Limerick' for the Irish city, both suitably illustrated by scantily clad ladies, posed no problem at all. The aim is not to expose the squeamishness ... . - Each brand ran a campaign in a targeted city to discover the power of local press advertising ...
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