Schweppes embarks on Smirnoff 'cocktail' ads
05 Aug 2008 | by Alex Brownsell
Schweppes is launching an outdoor campaign in major UK cities to promote its partnership
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Marketing primer: advergames on Miniclip.com
02 Sep 2008 | by Miranda Fitgerald
://www.miniclip.com/games/classroom-pilot/en/ was released to coincide with the back-to-school period. Cadbury's Twisted City http://www.miniclip.com/games/twisted-city ...
Digital choice: MyMagnum.co.uk
01 Jul 2008 | by Jonathan Harman, EMEA president, Carlson Marketing
ice-cream brand, and this summer it is offering alluring city breaks to its customers. A key aspect ...
Digital: Red Bull agrees YouTube clip tie
10 Jun 2008
, which visits 10 major cities this year. The Red Bull Air Race World Series attracted a worldwide ...
Power 100 Marketers of 2008: 1-50
28 May 2008 | by Staff
been converted to fairtrade - and producing sales figures that have impressed the City, King has more ... to the City and the Rose/Sharp axis remains as strong as ever. Yes, M S faces challenges in the year ahead ... strategic overview of the brand's marketing activity. He has overseen the rise of Cathedral City, which ...
Power 100 Marketers of 2008: 51-100
28 May 2008 | by Staff
in exile from his beloved Manchester City in rural West Sussex. 52. Jo Kenrick, B Q As the only ...
Rising raw material costs and credit crunch threaten TV ad budgets
08 Apr 2008 | by Jeremy Lee
works. Sometimes this is induced by the City, because cutting the marketing budget is an obvious way ...
Adwatch: Kellogg's Corn Flakes - 'Corny love story'
11 Mar 2008 | by Alison Hoad, Vice-chairman, RKCR/Y&R
and the City episode about it. However, it hardly rings true of Corn Flakes. Surely it deserves an insightful ... around breakfast, albeit New York City-style. Kellogg's Corn Flakes is part of our collective experience ...
Tiger Beer campaign harks back to 1930s
04 Mar 2008 | by Gemma Charles
. The campaign, which breaks on 10 March, will appear in six major UK cities, linking with key Tiger outlets ...
Tesco back Dragons' Den-style show to reward unknown brands
12 Feb 2008 | by Jemima Bokaie
of City expectations. Like-for-like sales, excluding petrol, grew only 3.1% in the five weeks to 5 ...
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