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D’Arcy shows battle of the sexes in Punto ads

17 Dec 1999 | by FRANCESCA NEWLAND

animali , was developed by Leo Burnett in Turin and featured people riding around the city on the backs ...

PERSPECTIVE: Official - advertising can be sexy again in the new millennium

17 Dec 1999 | by STEFANO HATFIELD

ranging from the City to management consultancy and dotcom ventures within a near full-employment labour ...

Nike steps in as Reebok quits after Olympics row

16 Dec 1999 | by IAN DARBY

followed a series of bribery scandals over the 2002 Winter Games in Salt Lake City. ...

Conferences and exhibitions - Telecoms reveals its future agenda - Bhavna Mistry takes a look at how the telecoms industry approaches exhibitions

16 Dec 1999 | by BHAVNA MISTRY, editor of Marketing Even

and invited audiences - Geneva is an expensive city. Add to that the fact that capacity in the city is full ...

Emap On Air gives Big City Network national branding

13 Dec 1999 | by RACHEL MINTER

Emap On Air is transforming its eight-station Big City Network into a national consumer radio...Emap On Air is transforming its eight-station Big City Network into a national consumer radio ... City Network as a national brand - featuring a new logo to build a cohesive image - aims to encourage ... director of Big City Network, said: We want to develop radio brands that enable easy access ...

MEDIA ANALYSIS FORUM: Who is most under threat from Metro’s success? Is Metro more likely to damage the local or national press? Alasdair Reid investigates

13 Dec 1999 | by ALASDAIR REID

an uphill struggle. In the bigger cities, they might have genuine problems in going after local ... points out that London s infrastructure and commuting patterns are unique: No other city offers ...

WSJE to raise European profile

13 Dec 1999 | by MARK TUNGATE

venture with Gruner s campaign will break in February and run across ten European cities ...

MEDIA: FOR THE RECORD

10 Dec 1999 | by ALASDAIR REID

On Air is launching the Big City Network - formerly known as the FM Network - as a national brand. Big City Network is made up of eight urban radio stations targeting the 18- to 34-year-old market including Radio City in Liverpool and Aire in Leeds. The customer publishing agency, Citrus ...

MEDIA FORUM: Which newspaper sector does Metro endanger? - The national roll-out of Metro, the commuter freesheet from Associated Newspapers, certainly seems to be worrying regional publishers. But isn’t there an even greater threat to the circula

10 Dec 1999 | by ALASDAIR REID

may face an uphill struggle. In the bigger cities, they might have genuine problems in going after ... points out that London s infrastructure and commuting patterns are unique: No other city offers ...

DIARY: ICE TO ESKIMOS - City sandwich board lures hungry punters to Reuters

06 Dec 1999

Imagine the scenario: 50,000 City traders are not being targeted by a specialised ad medium. Crazy...Imagine the scenario: 50,000 City traders are not being targeted by a specialised ad medium ... of Reuters intranet service - which sits on every trader s desk -rebranded it Reuters City Screen ... the entire online ad market was worth pounds 40,000 in 1995. Reuters City Screen, which Morgan still ...

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