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MEDIA: London Electricity TV debut

19 Dec 1998 | by SANDRA COLLINS, Marketing Director, Opt

devised by its advertising agency, First City, and production agency, the Production Factory. A series ...

MARKETING FOCUS: Review of the year - 1998/As all eyes focus on the run-up to the millennium, Jane Bainbridge reviews the events and companies that made news in the marketing sector over the past year

17 Dec 1998 | by JANE BAINBRIDGE

executive, warned the City of poor trading conditions and sales growth. CIA Medianetwork ...

CAMPAIGN INTERNATIONAL: WHAT’S HOT IN THAILAND

11 Sep 1998 | by DAVID DROGA, the creative director of S

Godzilla is trampling through the city, his fiery breath deserts him. Despondent and embarrassed, he ...

ICL names chief in flotation plan

13 Aug 1998 | by VICTORIA MEDHURST

earlier this year, while Financial Dynamics manages its City PR. ...

INTERACTIVE: Will reluctant advertisers now follow the BT example and start to embrace the net? Report by John Owen - INTERNET ADWATCH

10 Jul 1998 | by JOHN OWEN

LineOne pounds 8,000 4 BBC Worldwide pounds 6,000 5= City ...

Manchester Evening News appoints Real Media

22 May 1998

- The Guardian Media Group owned Manchester Evening News has appointed online sales house Real Media UK to sell advertising for its website. Manchesteronline, which can be located at www.Manchesteronline.co.uk, carries content both from the Manchester Evening News and from greater Manchester what's on guide, City ...

Manchester Evening News appoints Real Media

22 May 1998

- The Guardian Media Group owned Manchester Evening News has appointed online sales house Real Media UK to sell advertising for its website. Manchesteronline, which can be located at www.Manchesteronline.co.uk, carries content both from the Manchester Evening News and from greater Manchester what's on guide, City ...

TBWA Simons lends NYPD realism to Playstation work

08 May 1998 | by EMMA HALL

. The ad then cuts to game footage and we see the cars racing through the city under the night sky ...

GIS: Web sites on the map - Mapping software combined with Web technology provides marketers with a dynamic tool to deliver immediate geographically-relevant information to customers. Ian Darby reports

07 May 1998 | by IAN DARBY

site and using GIS can find their nearest Wal-Mart store by entering a location, from City and state ...

LEE CLOW: TBWA Chiat/Day’s Creative Guru - Lee Clow became the creative director of Chiat/Day in 1977 and has been its guiding force ever since. He talks to Caroline Marshall about Jay Chiat, TBWA, St Luke’s, Apple and winning Levi&rsquo

24 Apr 1998 | by CAROLINE MARSHALL

for the brand is managed from Los Angeles with regional support teams in Mexico City, Amsterdam, Singapore ... its network (TBWA now has 95 agencies in 86 cities in 60 countries) with some real pockets ...

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