17 Dec 1998
| by ROBERT MCLUHAN
The shift to the city is intended to put a bit of distance between the
brand and Stella ...
26 Nov 1998
| by Sue Beenstock
The City long ago realised that brands have value. It knows that
when the economic going gets...The City long ago realised that brands have value. It knows that
when the economic going gets ...
But many in advertising and marketing feel that the red braces brigade
in the City think about brands ...
strong evidence that the value of marketing and
advertising went unrecognised by City institutions ...
24 Sep 1998
| by DANNY ROGERS
started on Wednesday September 23) sent
jitters through the City....started on Wednesday September 23) sent
jitters through the City.
But why? The former retailer ...
mimicking its celebrity recipe ads of the late 80s and early 90s.
What worries the City ...
The news was another factor reducing City analysts confidence ...
24 Jul 1998
| by JOHN OWEN
the communications programme for Touch, a city
centre loyalty card from the Ambient Media Corporation ...
The scheme will launch in Nottingham in September in partnership with
the city council with plans to extend into 14 more towns and cities. The
promotional budget could be up to pounds 3 million.
The scheme ...
16 Jul 1998
| by KEN GOFTON
Curiously, the Man in Red had a successful day. At lunch time, in the
City, he was even approached by a ...
18 Jun 1998
| by ALEX BENADY
disguises to illustrate different cities in the UK. Postcards will chart
his progress and anyone who can identify the seven cities and plot his
route could win tickets for somewhere not accessible by bus. Three ...
12 Jun 1998
| by SUE PHELAN
JIM BROWN, Executive chairman, Newsquest
22 May 1998
| by ANNA GRIFFITHS
poster contractor, Town & City, in a
move seen as a spoiling tactic designed to make a takeover less
30 Jan 1998
| by STEFANO HATFIELD
You d need a heart of stone not to have felt some sympathy for Mike
Greenlees this week, and I ve encountered a few. He s made many friends
and a few enemies during his rollercoaster ride with GGT but it seems
he ll never join the global big swinging dick club.