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Campo Viejo brings Spanish culture to London’s South Bank in experiential first

but London is a really vibrant city and everybody wants to invest and play in London so all of our major ...

Carte Noire Instinct "window of intensity" by Work Club

Work Club has created an installation to promote the coffee brand Carte Noire Instinct, which will run between 12 and 18 April in the Westfield Stratford City shopping centre. The "window of intensity" installation, which Work Club created with the design consultancy AllofUs, consists of a five-metre interactive ...

Revived Milk Race on the hunt for sponsors

this as a rebirth of a major city-centre cycle race. "The Milk Race is undoubtedly the most well ... to be a success. Race organisers are now talking to "three city councils" about hosting future races, but would not disclose which cities they were. Wilkie stressed that The Milk Race name would ...

Heineken "deja vu" by Wieden & Kennedy

before arriving in New York City. The work is airing on US TV and is also available on YouTube ...

Bulmers to align brand with 'beginning of the weekend' with multi-million pound push

The Heineken-owned brand will roll out a 60-second spot, created by Adam Eve/DDB, on March 4. It follows groups of young people enjoying a summer night in the city, but, as the ad continues, it becomes clear that the journeys and events are being played out in reverse. The ad ends at the beginning ...

Champions of Design: Fortnum & Mason

with stores in two cities. 2007: The store was overhauled for its 300th anniversary. 2008: Honey ...

Channel 4 poll 'proves effectiveness' of product-placement activity

Baileys' tie-up with 'Sex in the City', despite it being viewed as a drink for old people. However ...

Should marketers seek City analysts' help to manage their campaigns? The Marketing Society Forum

Nokia is recruiting City experts to help it improve the way it uses social-media data in its...inspiration can even come from creative agencies. City analysts do not seem the right people from whom ... . I cannot help but think City analysts have more than enough to do in their own area of expertise ...

Big data without the human touch means big waste

. Now, Nokia is looking to City analysts to help interpret its marketing data. Some marketers ...

Review of the Year: Quotes of the year

an entourage of button-finders. I was one of them." Russell Stopford, Manchester City digital marketing ...

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