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Bite-sized Business School: The Marketing Module

01 Apr 2013 | by Vincent-Wayne Mitchell

are available on request by email: v.mitchell@city.ac.uk ...

Big data without the human touch means big waste

13 Feb 2013 | by Claire Beale

. Now, Nokia is looking to City analysts to help interpret its marketing data. Some marketers ...

#aoty12: Contact Centre Agency of the Year - Best of the Rest

11 Dec 2012 | by Kim Benjamin

-generating. In April this year, Arvato secured a new contract with Derby City Council, to help the authority embed ...

On the creative floor - BBH New York

08 Nov 2012

An office's energy and attitude should reflect the city that it's in, Bartle Bogle Hegarty US...I ve always felt the physical structure of an agency should do two things: reflect the city ... . Now, for that first bit, about the office needing to reflect the city it s in. If you walk ... exist in the most exciting, creatively alive, always half-crumbling, constantly rebuilding city ...

Will foreign ownership of British brands affect their marketing? The Marketing Society Forum

17 May 2012

we'll see a difference in execution. Cardiff City FC's suggested rebrand from blue to red by the club ...

Adstream acquires Little Black Book

26 Aug 2011 | by Daniel Farey-Jones

advertising and media professionals across more than 40 cities in the world. Some of the portal s main ... companies, while offering a unique social networking platform with each city guide created and recommended ...

GE to sponsor Olympics until 2020

30 Jun 2011 | by Ben Bold

transformational opportunity for every host city. We are committed to working with the IOC and the local organising ...

Power 100: 100 to 50

17 May 2011 | by Nicola Clark

took the plaudits when 'Boris bikes' made their way onto the city's roads last summer ... marketing authorities previously enjoyed. The pressure is on Johnson and London Partners to make the city ... Manchester United in September after a period in which fierce rival Manchester City had been using outdoor ...

Biggest Brands: Top 100 advertisers 2011

15 Mar 2011 | by Adam Woods

as they moved around cities, and which helped outdoor come back from a pretty bad 2009. At the same time ...

Trading Places: This week's people moves in advertising, marketing and media

29 Oct 2010 | by Staff

) Manchester City Football Club has promoted Ian Cafferky to the new role of chief brand and commercial officer ...

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