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Revived Milk Race on the hunt for sponsors

04 Apr 2013 | by John Reynolds

this as a rebirth of a major city-centre cycle race. "The Milk Race is undoubtedly the most well ... to be a success. Race organisers are now talking to "three city councils" about hosting future races, but would not disclose which cities they were. Wilkie stressed that The Milk Race name would ...

What marketers can learn from Hollywood

01 Apr 2013 | by Nick Meaney

Epagogix grew into this niche in big data partly from our origins in the City of London. Working for a big ...

Bite-sized Business School: The Marketing Module

01 Apr 2013 | by Vincent-Wayne Mitchell

are available on request by email: v.mitchell@city.ac.uk ...

Haymarket Network: Community remains the most valuable currency

27 Mar 2013

-office hit," says Jeff Jarvis, journalism professor at City University of New York. And the commonly ...

Round table: Smart content holds the key to engagement

27 Mar 2013

built a website that is like a cultural guide of cities around the word. You select your city ...

Channel 4 "the original extreme sport" by 4Creative

21 Mar 2013

Channel 4 has launched an advertising campaign to promote the Grand National, which takes place at Aintree on 6 April. In the 90-second spot, which was created by 4Creative, locals watch ten horses competing in a race across the city of Liverpool. The horses gallop through streets, allotments, back ...

CSR: can it boost a brand's bottom line?

21 Mar 2013 | by Andy Nairn, consultant and former chief strategy officer at Dare

. A case in point is the award-winning 'Million' campaign, devised for New York City's Department ...

Diesel's Scott Morrison on bringing an FMCG approach to fashion and the energy of young talent

21 Mar 2013 | by Rachel Barnes

is a mentor for the Urban Synergy role-model programme to help inner-city students. 'Energy and passion ...

Champions of Design: John Deere

13 Mar 2013 | by Staff

in Kansas City. 1876: Leaping deer trademark was registered. 1895: Launched The Furrow magazine ...

Why brands need a creative presence at SXSW

11 Mar 2013 | by Dylan Williams

-promotion in Austin. The city fills with over 30,000 people all intent on scribbling notes. And asking questions ... taking place around the city. Similarly, GroupMe ensured that twenty Mother folk didn t duplicate ... Williams is a Partner at Mother and sits on the Tech City Advisory Board at 10 Downing Street ...

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