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THE 1997 DMA/ROYAL MAIL DIRECT MARKETING AWARDS: BEST USE OF DM MEDIA - BUSINESS-TO-BUSINESS PRESS

the Financial Times in mainly donated space, it urged City companies to give the charity the money ...

London Electricity

sent to an initial 2.5 million homes. Media buying is being handled by First City BBDO and direct...and door drops sent to an initial 2.5 million homes. Media buying is being handled by First City BBDO ...

Mellon expected to lead MBO bid for IPC sell-off

that it would be selling IPC in order to focus on its business publishing. City analysts predict Reed will agree to the MBO. Louise Bartin, media analyst at City consultancy Henderson Crosthwaite, said ...

Millennium bids probed by MPs

. Some, such as British Airways, BT and the City of London were committed, but others would only sign ...

PROFILE: Club class - James Palumbo, founder Ministry of Sound

on leaving Oxford went into the City and worked as a merchant banker, has poured his energies ... in Parliament. BIOGRAPHY 1981-1984 Oxford University 1984-1990 Various positions in the City ...

Marketing Technique: Sales Promotion - Seasonal promotions/Christmas presence/Tis the season to be selling, and this year’s crop of festive promotional offerings includes some innovative ideas. Louella Miles reports

of ten rickshaws - fully-branded three-seater carts - which ferry Christmas revellers around city ... are expected to continue to operate year-round in Edinburgh, and in other cities. They will also be used ...

FIELD MARKETING: One for the roadshow - Drinks marketers are finding that it’s becoming vital to get out among their consumers and run promotions which bring their brands to life. David Murphy reports

in night clubs in seven UK cities: London, Bristol, Birmingham, Manchester, Newcastle, Glasgow ...

Media: Media Business win in Scotland

First City and Feather Brooksbank but decided to award the account to The Media Business Scotland ...

Tesco comes top for coverage

Sainsbury and Marks s performance in the table suffered from negative analysis on the City pages ...

Harry and Molly could face chop

. Safeway s three-year-old Harry and Molly campaign has gained praise from most quarters, including City ...

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