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The City is demanding that publicly quoted companies reveal their plans for investment...The City is demanding that publicly quoted companies reveal their plans for investment ... information on advertising spends should be revealed. The findings come as the City assesses ... placed on the accountability of advertising. The City recognises now that advertising and proper brand ...
City analysts want companies to increase marketing disclosure levels, with more than three-quarters (76%) wanting them to provide more information on their brands' values. A survey of 240 financial analysts, conducted by Brand Finance, revealed that 68% would like more information ...
City analysts want companies to increase marketing disclosure levels, with more than three-quarters (76%) wanting them to provide more information on their brands' values. A survey of 240 financial analysts, conducted by Brand Finance, revealed that 68% would like more information ...
Anheuser-Busch, the Budweiser brewer, has accepted a raised takeover bid of $52 billion (£26 billion) from InBev, creating the world's largest brewer, Anheuser-Busch InBev.
Miller, the beer brand, is sponsoring a Glasgow city centre clock that will encourage passers-by to clock into 'Miller time'. Ads promoting Miller will be displayed on the clock every ten minutes. ...
InBev has tabled an offer to buy Anheuser-Busch for $46.3 billion, in a deal that could see Artois and Budweiser brought within the same company.
Britvic will not run TV ads to promote Robinsons' sponsorship of this year's Wimbledon tennis championships. Robinsons has long been the tournament's official soft drink, and last year ran a TV spot, created by Bartle Bogle Hegarty, which showed the UK tennis stars Andy Murray and Tim Henman queueing...
Corona beer has kick-started a pitch to consolidate its creative business in Asia-Pacific.
Pernod Ricard has bought the Vin & Spirit Group, the owner of Absolut Vodka, for EUR5.63 million from the Swedish government after a four-month auction that also included the Swedish private equity company EQT and Future Brands, which distributes Absolut in the US.
Heineken and Carlsberg have bought Scottish & Newcastle for £7.8 billion.
