Redrawing the boundaries: roundtable discussion
12 Oct 2011
PR Rikki Weir board director, Cirkle PR. The remits of marketing and PR are converging at a ...
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Harnessing trend intelligence: Louise Lloyd, Cirkle
12 Oct 2011 | by Louise Lloyd, deputy managing director, Cirkle
By tapping into emerging trends that resonate with consumers, brands can develop even more meaningful relationships with them, stay ahead of the game and, ultimately, influence loyalty.
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