to remove filtersHow is cinema meeting the digital challenge?
03 May 2012
Cinema is now just one of a number of ways to watch a movie. But rather than pose a threat to its...JOE EVEA, BUSINESS DEVELOPMENT DIRECTOR, DIGITAL CINEMA MEDIA - Considering the premium ...
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All about ... Cinema going digital
26 Jul 2012
When Digital Cinema Media was born out of the ashes of Carlton Screen Advertising back at the ...
Can cinema stay confident?
19 May 2011 | by Alasdair Reid
The End for the cinema?" boomed the unpleasant surprise. The only good thing about it, arguably, was ...
Close-Up: Where are all the great cinema ads?
04 Feb 2011
A shadow of its former self, cinema advertising needs a creative renaissance, John Tylee writes....it. Tipple, the head of planning at McCann London, remembers a time when cinema ads were so good ...
Sector Insight: Cinema
21 Sep 2010 | by Jane Bainbridge
. Blockbusters on this scale are what product-reliant cinema operators dream of: Avatar's appeal kept auditoriums ...
Media: All about ... Cinema advertising
30 Apr 2010 | by Alasdair Reid
sane cinema chain could refuse. Its only rival, Pearl & Dean (then owned by SMG, a company that has ...
Media: Double Standards - Bringing cinema marketing into the digital age
27 Nov 2009
exclusive content so they amplify positive word of mouth. - How impressed are you by 3D cinema and how can ...
Media Lifeline: UK cinema admissions
17 Jul 2009
2006: The nadir for UK cinema admissions came in 1985 when the figure dropped to an annual total ...
Family fun - cinema goers wave their hands to interactive with O2's 3D game
30 Jun 2009 | by Fiona Ramsay
they can control from their cinema seats by waving their hands in the air. The game was developed in a ...
3D screens could further boost the appeal of cinema advertising
15 Apr 2009 | by Sarah Johnson
LONDON - Cinema offers numerous benefits, if advertisers are willing to invest in it....; mso-fareast-language:#0400; mso-bidi-language:#0400;} Cinema is emerging as the success story of the year. For ...
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