Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
, radio, DM, outdoor, online display and cinema) Best recall: in any single week 11 ...
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Field Marketing Agency of the Year: CPM
13 Dec 2011 | by Sarah Shearman
some of the year's biggest technology launches, including LG's Cinema 3D TV launch, the Microsoft ...
Diageo puts £1m behind Kiss cover marketing in singles chart assault
09 Dec 2011 | by Gemma Charles
The song, which is now available on iTunes, features in an ad running on TV, cinema and video on ...
PepsiCo's Patrick Kalotis is not known as 'Mr Breakfast' for nothing
08 Dec 2011 | by Loulla-Mae Eleftheriou-Smith
) Car: Porsche Cayenne Hobbies: Tennis, cinema, fantasy sports ...
Odeon moves into f-commerce with transactional booking app
30 Nov 2011 | by Sarah Shearman
Odeon, the cinema chain, is moving into social commerce with the launch of its first-fully...around the film and invite their friends on the network to join, meaning the can coordinate cinema trips ...
Beckham wears blindfold for debut Sainsbury's ad
24 Nov 2011 | by Matthew Chapman
2012 Paralympic marketing, and, unlike Oliver, is not promoting products. The two-month cinema ...
Netflix builds UK offer with exclusive MGM content
07 Nov 2011 | by Sarah Shearman
their cinema release. MGM will also make its catalogue titles available on Netflix in the UK and ...
Thomson targets gains with early £5m ad campaign
18 Oct 2011 | by Loulla-Mae Eleftheriou-Smith
supported by cinema, outdoor, online and press activity, running until May next year. Direct marketing, CRM ...
Lenovo eyes consumer appeal in UK campaign
12 Oct 2011 | by Sarah Shearman
Saatchi Saatchi, in the US and India in June. It is now poised to run the ads in the UK, with cinema ...
Profile: Eurostar's new marketing chief gets set to take on all comers
12 Oct 2011 | by Noelle McElhatton
. Football is not a passion, he says; jazz and cinema are, however. A Eurostar 'lifer,' Benbassat joined ...
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