Search results for "Cinema"

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Arron Child, Microsoft

29 Apr 2013 | by Nicola Kemp

brands that are creating something new, challenging what we know to be true. Secret Cinema is very much ...

Virgin Atlantic's top marketer Simon Lloyd on making the airline 'irresistible'

07 Mar 2013 | by Alex Brownsell

tribute to the airline's 'superhero' staff. The TV and cinema campaign, by RKCR/Y R, showed the staff ...

Unilever's Jon Goldstone: A great brand can't stand for 'cheap'

17 Jan 2013 | by Jane Bainbridge

Running (takes part in 10km races); cinema; supports Wycombe Wanderers. All time favourite film Wild ...

Coca Cola's Zoe Howorth: No room for 'empty 2013'

15 Nov 2012 | by Loulla-Mae Eleftheriou-Smith

. All activity, such as cinema, PR, on-pack and experiential, ran under the strapline 'Unlock the 007 in ...

Licence to sell: is Bond's new-found taste for Heineken a brand-movie tie-up too far?

24 Oct 2012 | by Simon Kershaw

received high praise. There are several strands to the campaign: the 'gold spot' cinema commercials ...

Field Marketing: Innovation ensures success

27 Jun 2012 | by Suzy Bashford

ran a prize draw for a 3D Blu-ray home cinema system donated by Panasonic. There were also sales ...

How Visa's Olympics sponsorship must shift perceptions of its brand: the Marketing interview

14 Mar 2012 | by Alex Brownsell

across digital, print, radio, cinema and both traditional and digital out-of-home sites across Europe ...

Audi's new marketing boss Dominic Chambers on keeping the brand in the fast lane

10 Feb 2012 | by Alex Brownsell

Print and cinema Audi has revived its 'A Big Idea Condensed' creative ahead of the launch of its A1 ...

Field Marketing Agency of the Year: CPM

13 Dec 2011 | by Sarah Shearman

some of the year's biggest technology launches, including LG's Cinema 3D TV launch, the Microsoft ...

Marketing's Adwatch of the Year 2011

13 Dec 2011 | by Gail Kemp

, radio, DM, outdoor, online display and cinema) Best recall: in any single week 11 ...

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