LONDON - The Cinema Advertising Association has handed its market research contract to TNS as part...The CAA, the trade association of cinema advertising contractors, has commissioned TNS to carry ...
The Cinema Advertising Association is to rebrand its audience research system, known as Caviar...The new name for the annual research into cinema and its audiences, made available to subscribing ...
economy service. The ad opens on a man sitting in a cramped cinema, where his neighbours are either eating ...
Carlton Screen Advertising (CSA) has appointed JWT to promote cinema to advertisers and consumers...campaign this month, created by Love, to promote cinema as an advertising platform. It uses the strapline ...
Debbie Chalet, the chief executive of Carlton Screen Advertising, is leaving the cinema sales house...to go to. Matthew Kearney, the chief executive of the North American cinema sales operation ...
Cinema advertising in the first nine months of 2006 was worth £119m. The figure represented an 11.1
the captive nature of cinema advertising on audiences....Created by Love, the campaign aims to remind the ad industry that cinema can stand against the ...
With the sector's trade body predicting an overall rise in UK cinema advertising spend this year...The Cinema Advertising Association predicts the industry will end 2006 1% up on 2005 in ...
Cinema advertising is set to end 2006 1% up on 2005, despite a 10.4% fall in the third quarter....sells almost all cinema advertising in the UK. In contrast, press, television and outdoor are all ...
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