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Daewoo to kick off 2002 with £3m ad blitz

20 Dec 2001 | by Jennifer Whitehead,

LONDON - Daewoo launches a 3m television and cinema advertising campaign in the New Year with two...and a cinema version of the Matiz ad will run until April. Media buying for the campaign was by CIA ...

SMG extends outdoor offering
with London acquisition

03 Dec 2001 | by Jennifer Whitehead,

." Primesight operates under SMG's Out of Home division, which also owns Pearl & Dean, the cinema advertising ...

McVitie's scoops Brand Republic
sponsored media award

29 Nov 2001 | by Staff,

campaign and best use of TV and/or cinema for its Johnnie Walker "inspiring personal progress" campaign and ...

Britvic launches campaign for
adult-targeted soft drink

16 Nov 2001 | by Claire Billings,

LONDON - Britvic is launching a Japanese-themed cinema advertising campaign for its adult-targeted...cinema ads will be followed up by a press campaign in December and January. The press campaign will be an ...

Pearl & Dean wins UGC Cinemas deal

13 Nov 2001 | by Sylvia Westall,

LONDON - Pearl & Dean, the SMG-owned cinema advertising group, has been appointed by the UGC...Showcase cinemas, gives the company a 43% share of the cinema advertising market, covering 1,406 screens ...

Broker cuts growth forecasts for Aegis

18 Sep 2001 | by Jennifer Whitehead,

investment costs and pressures on profit margins for Aegis, even when account wins such as New Line Cinema ...

The BBC's digital future

14 Sep 2001

, outward looking and globally minded, featuring world news, international cinema, interviews, debates and ...

A very Coors cons-beer-acy -- The Lowbrow Lowdown

07 Sep 2001

marketers would do that. Big screen beautification -- or -- Cosmetically compromised cinema ...

Skips to launch animated cinema campaign

15 Aug 2001 | by Sylvia Westall,

young cinema fans....film follows this year's cinema trend of myth, magic and special effects. The producers used ...

Carlton wins approval for cinema venture

26 Jul 2001 | by Claire Billings

their joint venture cinema advertising company by the EU Competition Commission.

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