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The most irritating ads of 2011

out of context in short ads that lack the story of the original. Neil Christie, managing director at ...

London 2012: How to 'rent' an Olympic athlete

Christie for the infamous branded contacts at the Atlanta Olympics. Ambush marketing brilliance ...

Brands harness the power of online games to engage with consumers

encouraged players to recruit additional participants. Oli Christie, creative director at Inbox-DMG, which ...

Brand Health Check: Playboy

revenue to fall by 27% this quarter. Hefner's daughter, Christie, resigned from her role as chief ...

Spoof viral ads - threats and opportunities

Neil Christie says that while he welcomes all the 'spoofs, piss-takes, and tributes' that have appeared ...

 

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