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Direct mail data not clean enough yet

mail, charities continue to be among the worst offenders. A third of their mail is unopened, accounting ...

Nielsen reports 10% drop in direct mail volumes

channels, but the trend is not all one-way. Charities have increased their mailing activity by 7%, and ...

Marketing League Table: Contact centres

235,000 registered charities,' says Ian Hamerton, its national call centre manager. 'We ask a lot from our ...

Top contact centre league table

235,000 registered charities, says Ian Hamerton, its national call centre manager. We ask a lot from our ...

 

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