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INTERNATIONAL: World Cup advertising giants battle for Paris’s prime sites - Agencies are playing their own grudge match off the field, Michele Martin says

, Coca-Cola, Canon, Fuji, Gillette, JVC, MasterCard, McDonald s, Opel, Philips and Snickers. In ...

World Cup sponsors off target

other main sponsors. No one in the survey recalled Philips; Snickers and Canon were ...

CAMPAIGN REPORT ON FOOTBALL: France 98 a broadcasting bargain - The multi-million dollar prices for World Cup rights seem exorbitant, yet broadcasters and advertisers are queuing up. Andy Fry reports

, which handles the Team England sponsorship with clients such as BP, Canon and Green Flag. The major ...

 

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