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FOCUS: HI-TECH PR - Keeping an eye on future markets - Convergence of technologies has resulted in a flurry of mergers and acquisitions in the hi-tech sector. Good IT PR agencies both large and small must examine how they can benefit from the trend

will make it happen across the globe, explains Wadley. CANON: RAISING ITS APPEAL AMONG ...

FOCUS: CORPORATE HOSPITALITY - Getting in with a sporting chance World Cup fever had corporate hospitality companies grasping at straws for a slice of the action, but promising tickets which failed to materialise proved far more injurious than not offerin

show JLA received 30 enquiries about Alderton, and he has already been booked by Canon, Bass, a ...

TOP EUROPEAN AGENCIES 1998: SPAIN - A welter of privatisation activity has underlined the importance of investor and financial PR Clients are relying less on advertising, and using other tools like direct marketing and PR. Photograph (Omitted)

year include Bayer, Canon, CCS Software, Dell Computers and bread company Bimbo, which join ...

Sponsorship: Sponsorship reaches for World Cup goals - This year’s football World Cup is the biggest ever and for official sponsors the tournament represents massive exposure. But the PR effort doesn’t end once the sponsorship deal is sign

has a 13-strong World Cup team working across three sponsors - Canon, Coca-Cola and Braun ...

Profile: Maggie Kelly, Nasdaq - Taking stock of Nasdaq PR/Maggie Kelly prepares to grab Nasdaq’s bull market by the PR horns

which take listings. Non-US firms such as Toyota Motor Corporation, Canon, Volvo and Virgin Express ...

 

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