Search results for "Canon"

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PR has neglected its own reputation

02 May 2013 | by Ruth Wyatt

rarely rhapsodised. So if we add corrupt comms people to the canon of loathed lobbyists, abhorred ...

Think BR: There's more to live-event sponsorship than music festivals

30 Apr 2012 | by Rory Sloan

. Supporting up-and-coming events can see them reap the rewards in years to come. Canon, for example, has done ...

CREATIVE STRATEGY: T-Mobile proves consistently high quality is no joke

15 Feb 2012 | by Simon S Kershaw

guys add to the canon of great ads, the more that people respond with affection, recollection and the ...

Think BR: Real time bidding - the new face of publishing

23 Feb 2011 | by Tom Jenen

, Canon or Nikon. Publishers who know lots about their readers may also be able to value that data ...

Helen Edwards on Branding: The contrast ratio

10 Nov 2010 | by Helen Edwards

academic canon on consumption theory, especially the work of MIT's Grant McCracken, whose genius is to ...

Helen Edwards on Branding: Time to get touchy-feely

28 Apr 2010 | by Helen Edwards

action. What do you actually do if you're Nivea, Canon or KFC, all of which find themselves sliding down ...

Focus on ... London Fashion Week

05 Sep 2007

global press and TV coverage. - Canon is the title sponsor; secondary sponsors include British Airways ...

Raymond Snoddy on media: Spread of foot-in-mouth is on wane

08 Aug 2007

impressions have to be corrected as quickly as possible. It should enter the marketing canon as the Fincham ...

 

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