Hit or Miss? Alton Towers promotes new rollercoaster using 'branded' sheep
23 Jan 2013 | by Lynsey Barber
Theme park Alton Towers and its agency Cake created a viral campaign for new rollercoaster The
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Is a Havas sale on the horizon?
31 Jan 2013
collection of less formally networked UK agencies such as Archibald Ingall Stretton, Cake and All Response ...
Former Lloyds marketer Gordon Lott to lead Havas sponsorship arm
22 Jan 2013 | by Charlotte Henry
with Cake Group, Havas Media, and the rest of Havas in the UK, at an important moment of the ...
Can regular discounts drive loyalty as well as opportunistic purchases? The Marketing Society Forum
17 Jan 2013
the icing on the cake, not the primary reason to purchase. The offer will help build loyalty only if ...
Think BR: How our independent retailers can re-build their brand experience in 2013
17 Jan 2013 | by Mano Manoharan
cost of a cup of tea and cake. Hairdressers - What about how to achieve famous celebs hair dos ...
Giffgaff appoints Fallon to its ad account
09 Jan 2013 | by Anne Cassidy
executions featuring an exploding cake. Albion led brand development for the business since its launch ...
Waitrose drops Delia but keeps Heston for future activity
08 Jan 2013 | by Matthew Chapman
and Christmas Cake were among its festive season top-sellers. Rupert Thomas, marketing director at ...
Ryanair's comms head Stephen McNamara to join IRFU
17 Dec 2012 | by PRWeek reporters
rugby should prove a piece of cake after four years in Ryanair. We wish Stephen every success as he ...
JCDecaux and Mr Kipling rerun free cake campaign
13 Dec 2012 | by Loulla-Mae Eleftheriou-Smith
" marketing activity . 20 six-sheet poster sites around the UK will be turned into cake dispensers ...
Morrisons' Christmas ads investigated by ASA
11 Dec 2012 | by Matthew Chapman
reaction should a small amount, in relation to its body weight, of Christmas cake or pudding be consumed on ...
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