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Most read stories in advertising, marketing, media and PR (18 - 24 Nov 2012)

channels next year (PR Week, 21 November) and GolinHarris picked up Cadbury's entire UK consumer PR work ...

Campaigns with the fear factor

Kraft has been promoting Halloween-themed Cadbury's Creme Egg, the 'Screme Egg' with a print and ...

Appointment to view: Making of the Cadbury's Twirl Bites ad

Cadbury's ad for its new Twirl Bites features a wind-generated spinning mechanism that aims to show...The ad marks the first time Cadbury s has promoted the Twirl brand on TV in 15 years . Fallon ...

Appointment to view: The making of Cadbury's 'charity shop'

Cadbury's latest ad brings a charity shop to life as donated clothing spring into an 80s inspired..."Charity shop" is part of Cadbury s ongoing Glass and a Half Full Productions campaign. It ...

CREATIVE STRATEGY: A bit nutty - that's what makes Cadbury's campaign so sweet

creativity and effectiveness podium this time? Well, one candidate could be our old friend Cadbury. As you ...

Get Him To The Greek delivers impacts for Flake

The release of Russell Brand's 'Get Him To The Greek' helped a Cadbury cinema campaign for Flake

Royal Mail dispatches first commercial Matter box

, an O2 SIM card pack, bath products by Original Source, a Cadbury granola bar and book samples from ...

Proximity London leads field for 2007 DMA awards

Greentomatocars work, and Clark McKay and Walpole for Littlewoods and Cadbury Trebor Bassett, which has been ...

 

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