Technology: VMware cuts IT costs for public sector
30 Nov 2011
budgets following the CSR. Brands2Life's in-house digital team developed a microsite and blog to host all ...
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Golden Square Shopping Centre in Warrington wanted to promote its eco-credentials through sustainable activities.
budgets following the CSR. Brands2Life's in-house digital team developed a microsite and blog to host all ...
Hallmark asked Lucre to promote its charity card range for Breast Cancer Campaign
raise the bar for the CSR function... says Thrusie Maurseth-Cahill
Honesty is the best policy Do not be affraid to use CSR as a marketing tool, just be aware that
Back up words with actions Good publicity needs to be rooted in meaningful action in order for companies to really make an impact... says Jayanti Durai
Go the extra green mile An acute heightened ecological awareness among consumers means businesses must not miss the green boat... says Helen Trevorrow
Loyalty to a worthier cause Companies must deicde if they want to take a lead in creating life-improving products and services to effect change... says John Drummond
CSR must find its moral code The overwhelming evidence of climate change means that companies