Search results for "CSR."

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The Work: Private View

perfect vehicle to get some serious CSR messages across. Verdict: This isn't fit to lace my boots. Stay ...

Close-Up: Are agencies taking CSR seriously?

have been quick enough to embrace CSR. Last year, when the European Association of Communication ...

The Art of Unlearning

co-ordinate a profusion of advice, from media, to ATL, to BTL, to experiential, to sponsorship, to CRM, to CSR ...

IPA Excellence Diploma: Distinction Essay - by David Bonney

DNA of her company ("When CSR is in your DNA", MRS Annual Conference, 2008). "Co-operatives are ...

The Week: Best of the blogs - Call for feel-good media

adjacent articles that tell readers "Don't Buy Stuff!" In the good old days before CSR, when US fruit ...

The Week: Best of the blogs - Call for feel-good media

adjacent articles that tell readers "Don't Buy Stuff!" In the good old days before CSR, when US fruit ...

The Week: Brand news - Morrisons unveils CSR plan

promote its environmental and CSR credentials. On 19 May, the supermarket will give away ten million

Opinion: Perspective - Clients should be ready to back up any CSR claims

When Ogilvy, Jackie Cooper and Lexus PR were over-run by men in orang-utan costumes a couple of weeks ago, it seemed like a rather tenuous route to attack Unilever for its policy on palm oil.

Media Perspective: Brands should think twice about taking to the sporting field

hurried and harried meetings in the past few weeks, CSR people and marketers trying to agree a position on ...

Europe's rail networks seek agency to promote green credentials

, which include Eurostar, Deutsche Bahn and SNCF, can best promote their CSR and environmental credentials ...

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