Yahoo has appointed former Amazon vice president Kathy Savitt as global chief marketing officer, replacing Mollie Spilman, who had been in the role for just three months.
General Motors, the world’s fourth-biggest ad spender, has told Marketing that its relationship with Facebook is ‘all good’, despite its highly publicised withdrawal of paid advertising from the social network just days before Facebook’s IPO last month.
02 Nov 2011
| by Staff
the best from your agencies , where Juliet Blackburn, former CMO of Skype, now managing director of ...
Microsoft has appointed Philippa Snare as chief marketing officer after a period of upheaval at the internet and software brand.
22 Mar 2011
| by Adam Wood
display spend this year. According to the American Marketing Association's CMO Survey, social media will ...
04 Feb 2011
| by Ed Owen
Felman, CMO of MarkMonitor said: "Online fraudsters see a tremendous opportunity in the passion and ...
11 Nov 2010
| by Simon Sankarayya
's Simon Sankarayya talks to Diageo CMO Andy Fennell...director, he engineered growth in Eastern Europe and Russia. He was made CMO in 2008. Simon Sankarayya ...
08 Nov 2010
| by Ed Owen
new sites would be available before Christmas.
Ian Crook, Tesco.com CMO, said: "Busy and time-poor ...