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US advertisers fight for a place in the Super Bowl spectacle - The big game has become a showcase for the year’s best ads

Households %share No (000) 1967 CBS ...

INTERNATIONAL: MEDIUM OF THE MONTH - News, business, travel, sport ... in 22 minutes. Eleanor Trickett tries to keep up with 1010 WINS

taken more than a few pointers from WINS s success. WINS is owned by CBS, which now has five ...

INTERNATIONAL: Maverick to mainstream - how Fox helped Murdoch shake up the US TV establishment - Alasdair Reid reports on another Rupert Murdoch success as Fox makes rapid progress in America

network , no more than an irritation to the big three - ABC, CBS and NBC. It was maverick and creative ...

Dorlands tempts Kirby with Heinz and Superdrug work

cake. A Bristol University history graduate, Kirby joined CBS Toys as a marketing trainee in ...

Advertising & promotion: Demolition man has his sights on the brand myth

likes of NBC, Colgate, P&G, BP, CBS and Publicis. The opportunity to base your spending decisions on ...

Campaign Report on Television: It sounds great but will Web TV ever take off? - Will the TV, with its vast household penetration, surpass the PC as the medium for the Internet?

television screen, click on the programme link and it will take you to the channel. Companies such as CBS ...

INTERNATIONAL ISSUES: Sizzling sauces blur US spirits ad ban definition - Jack Daniel’s now appears on TV in a link-up with TGI Friday’s. By Karen Benezra

CBS, refused to air the commercial, citing the liquor ban, although General Electric s NBC unit and ...

Campaign Poster Advertising Awards 1997: The Sponsors Profiles - Best Use of Bus Advertising - TDI

TDI, a subsidiary of CBS Media, has an extensive portfolio of outdoor media in the US...TDI, a subsidiary of CBS Media, has an extensive portfolio of outdoor media in the US ...

PROFILE: Lillie Goodrich, Managing Director Ultrafem - Ultrafem fatale

Magazine, CBS Westinghouse Broadcasting 1985-1986: NBC Network talent co-ordinator, Late Night With ...

INTERNATIONAL: US TV shows get spiritual and father-friendly to woo viewers - Nick Peters reveals why TV shows this autumn will be sharing common themes

starred Robbie Coltrane. Above all, spirituality is all the rage. CBS had a major hit with a ...

 

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