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Romeo Beckham to appear in Burberry ads

18 Dec 2012 | by Matthew Chapman

Burberry has hired Romeo Beckham, the 10-year-old son of David and Victoria Beckham, to appear in..., Pinterest, Sina Weibo, Douban, Kaixin001 and Youko. Creative direction was by Burberry chief creative ...

Last week's most read news in advertising, marketing, media and PR (9 - 15 Dec 2012)

17 Dec 2012 | by Daniel Farey-Jones

. ( PRWeek, Tuesday 11 December ) High-end fashion brand Burberry approached holding companies in advance ...

Burberry turns to Vodafone marketer Alessia Kosagowsky ahead of mobile push

14 Dec 2012 | by Matthew Chapman

Burberry has brought in former Vodafone head of customer intelligence Alessia Kosagowsky ahead of...Kong or Singapore. Burberry is seeking to put mobile at the centre of its customer communications ...

Top 10 sales directors

13 Dec 2012

have extended into the realm of convincing advertisers such as Prada and Burberry to spend sizeable ...

Burberry to review global media account

11 Dec 2012 | by Mark Banham

High-end fashion brand Burberry has approached holding companies in advance of a pitch for its...have enjoyed a successful three year relationship with Burberry, but we have made a decision to decline ...

Kate Bosworth sings Christmas track for Topshop campaign

04 Dec 2012 | by Sarah Shearman

major digital campaign Cooke has rolled out for Topshop since he joined from Burberry in June ...

Intel seeks to differentiate ultrabooks from tablets with content creation drive

28 Nov 2012 | by Matthew Chapman

Street this weekend. Jervoe is also in discussions with Angela Ahrendts, Burberry chief executive ...

Unilever's Paul Polman tops FTSE 100 survey for comms effectiveness

28 Nov 2012 | by Matt Cartmell

of internationally renowned consumer brands (including Burberry, International Airlines Group, BSkyB ...

F-commerce 'too soon' for retailers, says Facebook's retail director

21 Nov 2012 | by Sarah Shearman

as Net-a-Porter. I don t want to have a Facebook experience." Burberry, Tiffany, Cartier and Yves ...

Client view: Justin Cooke, Topshop- Fashioning the ideal digital strategy

21 Nov 2012 | by Adam Hill

continued to do so on his sharp rise via Burberry to Topshop. Doing comms Cooke's way might be summarised as ...

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